Firstly the deodorant is not invisible on my black clothing, although it doesn't show up on my clothes like some of the other deodorant brands do. But the shower clean smell almost smells a little bit perfumed and I personally don't like flowery smells for my deodorant. And it doesn't hold long I find self smelling after working out or tanning. It work as long as I'm not moving around. Overall there are better deodorants I recommend dove it seems to work for me the best.